The Flemish government has approved a new media decree that fundamentally changes the local radio market. The main goal of the new legislation is to modernize broadcasting and create a more stable environment for operators. For listeners, this change should primarily mean higher sound quality, a wider program offering, and reception stability thanks to the DAB+ standard.
A key point of the reform, presented by Minister Cieltje Van Achter, is the unification of rules for both analog and digital broadcasting. Licenses for FM stations and digital networks will now be granted for nine years. This step aims to provide operators with a sufficient timeframe to invest in technology and content. The decree also, for the first time, opens the way for digital broadcasting for local stations, which previously operated mainly on FM frequencies.
Stability for local and national radios
The Ministry expects greater plurality in the airwaves from the unification of licensing conditions. Clearly defined procedures for frequency allocation are intended to eliminate legal uncertainty and administrative burden. Local stations will gain the opportunity to reach a wider audience through DAB+ technology while maintaining the regional character of their broadcasting. However, the state also emphasizes that digital broadcasters must pay attention to the quality and pluralism of content.
Expected benefits of radio modernization in Flanders:
- Higher quality digital sound with the DAB+ standard.
- Ensuring licenses for a fixed period of 9 years for all entities.
- Access for local stations to the digital airwaves.
- Availability of a wider range of specialized program formats.
The importance of radio in the digital age
According to Minister Van Achter, radio plays an indispensable role in the daily lives of millions of inhabitants, bringing them music, entertainment, and credible news. Modernizing the broadcasting framework is therefore considered a necessary step to maintain competitiveness against global platforms.
“With this decree, we are bringing more clarity and stability to the entire radio sector. After consultations with the expert community, we are taking an important step towards a modern and robust framework that is ready for the future and further development of digital broadcasting,” the minister stated.
The new rules were prepared in close cooperation with industry representatives. The goal is for the Flemish radio market to be able to respond to technological changes and ensure broadcasting continuity for both established national players and smaller regional operators.