A new professional portal, MediaInside, focusing on news and analyses from the fields of media, marketing, and communication, has launched on the Czech internet. The project, officially launched on April 24, 2026, seeks to differentiate itself from existing portals by integrating advanced artificial intelligence (AI) tools directly into its editorial content. The platform is primarily intended for PR managers, journalists, agency staff, and marketing specialists.
The website's content structure includes a total of fifteen thematic sections. In addition to traditional reporting on the television, radio, and print markets, the editorial team also covers digital media, social networks, and the activities of communication agencies. The portal also features regular formats such as "Week in Media" or "Weekly Notebook," supplemented by an AI news section, which is generated daily from verified sources.
The main technological pillar of MediaInside is a set of interactive functions marked with a star icon. These tools allow users to perform analyses and simulations directly on published texts. Key features include the Audience Simulator, which estimates target audience reactions, and the Crisis Simulator, designed for modeling the development of crisis communication. PR professionals can also utilize tools for evaluating the quality of press releases, testing headlines, or the so-called Pitch Simulator, which predicts journalists' reactions to submitted topics.
“We combine editorial experience with technology that can save hours and open new perspectives on content. Czech media deserves a portal that not only reports on the industry but also provides its professionals with specific AI tools,” states the MediaInside editorial team.
The project also positions itself as an open platform for submitting press releases. Through a public form, agencies and companies can send their materials, which the editorial team then processes into a publishable form using an AI rewriter and subsequent editorial review. For corporate clients, advanced analytical products such as Narrative Intelligence or Prediction Engine for predicting future communication trends are also available.
In terms of design, the portal relies on a modern newspaper aesthetic with distinctive typography and a grid layout. All content is available to readers for free, while the project is also preparing supplementary services in the form of newsletters and partner formats for commercial entities.